Best Shopify Exit-Intent Popup Apps for Enhanced Customer Engagement in 2024

In the dynamic e-commerce landscape, where competition is fierce and consumer attention spans are fleeting, retaining visitors on your Shopify store is paramount. Every visitor represents a potential customer, and every opportunity to engage them can make a significant difference in your store’s success. This is where exit-intent popups come into play.

Exit-intent popups have emerged as a powerful technique to captivate potential customers who are on the verge of leaving your website. These popups are strategically triggered when a user shows signs of exiting the site, such as moving their cursor towards the browser’s back button or closing the tab. By displaying a targeted message, offer, or incentive at this critical moment, exit-intent popups aim to re-engage visitors, encourage them to stay longer, and ultimately drive them towards making a purchase or taking another desired action.

The effectiveness of exit-intent popups is supported by research findings. Studies have shown that implementing exit-intent popups can reduce bounce rates by up to 25%. Bounce rate refers to the percentage of visitors who navigate away from your site after viewing only one page, indicating a lack of engagement or interest. By capturing the attention of exiting visitors and presenting them with a compelling offer or message, exit-intent popups can entice them to explore further and potentially convert into customers.


What are Shopify Exit-Intent Popups?

A Shopify exit-intent popup, often referred to as an exit popup, is a strategic tool designed to retain visitors who are about to leave your Shopify store. This ingenious technique tracks visitors’ leaving behavior, such as mouse movements toward the browser’s address bar or scrolling speed on mobile devices.

Key Features of Exit-Intent Popups:

  1. Customized Offers: Exit-intent popups typically include tailored offers, discounts, or engaging graphics coupled with compelling Call-to-Actions. This aims to entice visitors and dissuade them from immediate departure.
  2. Targeted Audience Engagement: By deploying exit popups, you can precisely target your audience and present last-minute deals, free shipping offers, or discounts. In return, you might request valuable information or encourage them to leave reviews.
  3. Effective Strategies: The success of Shopify exit popups relies on their ability to be engaging, capturing visitors’ attention and compelling them to stay.

Best Exit-Intent Trigger Strategies:

  1. Reduce Cart Abandonment: Target users who are about to abandon their shopping carts, offering them incentives to complete their purchase.
  2. Product Page Popups: Engage visitors on specific product pages with relevant exit-intent popups, providing additional information or exclusive offers.
  3. FOMO Popups: Create a sense of urgency with Fear of Missing Out (FOMO) popups, highlighting limited-time offers or exclusive deals.
  4. Holiday-Specific Campaigns: Tailor exit popups to align with holidays, festivities, or special occasions, enhancing the thematic appeal.
  5. Customized Demographic Popups: Leverage exit-intent popups to cater to specific demographics, ensuring personalized and targeted engagement.

Top Shopify Popups in 2024:

1. Popupsmart: Elevating Conversions with Effortless Exit Popups


Popupsmart stands out as a premier no-code tool designed to effortlessly craft compelling exit popups, significantly boosting your store’s conversion rates. This cost-effective and user-friendly solution maintains your brand’s voice through prebuilt templates and email editors, making it an ideal fit for achieving success on Shopify.

Key Features:

  1. No-Code Tool: Popupsmart eliminates the need for coding skills, enabling users to create effective exit popups without technical expertise.
  2. Mobile-Friendly: Ensures a seamless experience across various devices, catering to the increasing mobile user base.
  3. Lead Qualification: elps in identifying and qualifying potential leads through strategically designed popups.
  4. GDPR Ready: Prioritizes user privacy and compliance by being ready for General Data Protection Regulation (GDPR) requirements.
  5. Smart Mode Backed by AI: Leverages artificial intelligence for a smart mode, enhancing the efficiency and effectiveness of popups.
  6. High-Converting Popup Templates: Offers a range of prebuilt templates designed for high conversion rates, saving time and effort in designing from scratch.
  7. Flawless Integrations: Seamlessly integrates with various platforms and tools to enhance functionality and streamline workflows.
  8. Visitor Targeting Options: Allows precise targeting of popups based on user behavior, location, or other relevant criteria.


  • Free Plan: 5000 page views/month
  • Basic Plan: $24 per month
  • Pro Plan: $66 per month
  • Expert Plan: $108 per month

With a stellar Capterra rating of ⭐ 4.5/5 from 35 reviews, Popupsmart ensures your success with constant support from a professional team.

2. Personizely: Empowering Shopify with Advanced Targeting

Personizely emerges as a robust conversion marketing solution tailored for Shopify, specializing in building email marketing lists, increasing average order value, and driving sales through targeted exit popups. Its focus on onsite retargeting and personalized campaigns makes it a seamless addition to your Shopify store.

Key Features:

  1. Abandoned Cart Saver: Recovers potentially lost sales by targeting users who abandon their shopping carts.
  2. Behavioral Targeting: Customizes popups based on user behavior, ensuring relevance and engagement.
  3. Contextual Targeting: Delivers targeted messages based on the context of the user’s actions and preferences.
  4. Experience Management: Enhances user experience through personalized interactions, improving overall satisfaction.
  5. Multiple Trigger Options & Targeting Rules: Provides flexibility in triggering popups and setting rules for precise targeting.
  6. Web Personalization Module: Enables personalized content delivery based on user preferences and history.


  • Plans start from $29/month for 10k visitors

With an impressive Capterra rating of ⭐ 4.8/5 from 18 reviews, Personizely empowers your Shopify store with advanced targeting and customization options.

3. Adoric: Versatile Shopify Solution for Exit-Intent Popups

Adoric proves to be a versatile solution for Shopify exit-intent popups, offering a user-friendly interface for creating engaging and personalized campaigns. Focused on boosting customer engagement and reducing bounce rates, Adoric provides a range of features to enhance your store’s overall performance.

Key Features:

  1. A/B Testing: Allows for experimenting with different popup variations to optimize for the best results.
  2. Behavioral Targeting: Tailors popups based on user behavior, ensuring relevance and effectiveness.
  3. Customizable Templates: Offers a wide range of templates that can be easily customized to align with your brand.
  4. Drag-and-Drop Builder: Simplifies the design process with an intuitive drag-and-drop interface.
  5. Real-time Analytics: Provides actionable insights through real-time analytics, allowing for data-driven decisions.
  6. Multiple Trigger Options: Enables the setting of triggers based on user actions or intent, maximizing impact.


  • Custom pricing available upon request.

Learn about Shopify newsletter exit intent popups here.

4. Privy – Enhancing Shopify Communication and Conversions


Privy serves as an effective Shopify exit-intent app, providing a user-friendly interface to communicate with visitors, drive sales, and enhance conversion rates. Tailored for small eCommerce businesses, Privy empowers users with a variety of targeting and triggering options, allowing personalized engagement with a broader audience.

Key Features:

  1. Pre-designed Template Library:  Privy offers a rich library of pre-designed templates, simplifying the process of creating visually appealing popups.
  2. Drag and Drop Popup Designer: The intuitive drag-and-drop designer allows for easy customization, ensuring that users can create popups that align with their brand aesthetics.
  3. Multiple Targeting Options: Privy provides various targeting options, enabling users to tailor their popups based on user behavior, demographics, or other criteria.
  4. AB Testing: Users can experiment with different popup variations using AB testing, optimizing their campaigns for the best results.
  5. Auto-Responders: Automated responses enhance user engagement by providing timely and relevant information or offers.
  6. CAN-SPAM Compliance: Privy ensures compliance with CAN-SPAM regulations, maintaining ethical and legal communication practices.
  7. Contact Management: The platform includes features for managing contacts efficiently, improving overall campaign effectiveness.


  • Starter Plan: Starts at $15/month
  • Growth Plan: Starts at $45/month

Capterra Rating: ⭐ 4.5/5 with 48 Reviews

5. Sales Popup (Popup Upsell) – Targeted Pop-ups for Reduced Cart Abandonment

sales popup

Formerly known as Popup Upsell, Sales Popup is a Shopify exit popup app designed to decrease cart abandonment rates. By strategically showcasing pop-ups when visitors are about to leave, Sales Popup allows you to present special offers and discounts, capturing leads and improving conversion rates.


  1. Popup Templates: Sales Popup offers a variety of popup templates, allowing users to choose designs that resonate with their brand.
  2. Advanced Customization Tools: Users can fine-tune the appearance and content of popups using advanced customization tools, ensuring a personalized and on-brand experience.
  3. Reporting & Analytics: Sales Popup provides reporting and analytics features, offering insights into the performance of exit popups and the effectiveness of different offers.
  4. Multiple Trigger Settings: Various trigger settings allow users to display popups at strategic moments, reducing cart abandonment and increasing conversions.
  5. Easy Integration: The app seamlessly integrates with Shopify, ensuring a smooth implementation process and compatibility with your store.
  6. Mobile Friendly: Mobile-friendly popups cater to users on different devices, providing a consistent experience for all visitors.


  • Plan starts from $7.95/month with a 14-day free trial.

Capterra Rating: ⭐ 4/5 with 5 Reviews

6. OptiMonk – Enhancing Shopify Customer Retention with Exit-Intent Popups


OptiMonk, featuring an inviting orange CTA on its homepage that says “Create free account,” stands as a top-rated exit-intent popup tool dedicated to helping Shopify users retain their customers. This powerful platform empowers users to create, personalize, and launch various popup types, including popups, sidebars, notification bars, and full screens—all without the need for coding.

Key Features:

  1. A/B Testing Engine and Smart Analytics: OptiMonk includes a built-in A/B testing engine and smart analytics to enable users to test and identify the most effective popups for their audience.
  2. Premium Plans for Maximum Conversions: To fully leverage OptiMonk’s capabilities in boosting site conversions, users are encouraged to consider premium plans, as the free plan comes with a limited set of tools.
  3. G2 Reviews for Reference: Users can explore OptiMonk’s G2 reviews for detailed insights into the platform’s performance and user satisfaction.


  • Free plan: with 15,000 pageviews
  • Essential plan: $29/month with 30,000 pageviews
  • Growth plan: $79/month with 100,000 pageviews
  • Premium plan: $199/ month with 500,000 pageviews

7. Poptin – Engaging Visitors and Converting Leads with Shopify Exit-Intent Popups


Poptin, featuring a compelling CTA on its homepage that says “Create Your Free Poptin,” stands out as a versatile Shopify exit-intent popup builder. This platform empowers users to create opt-in forms, announcement bars, full-screen overlays, and more, with the goal of engaging visitors and converting them into customers.

Key Features:

  1. Advanced Triggers and Targeting Options: Poptin provides users with advanced triggers and targeting options to capture qualified leads and enhance the effectiveness of their popups.
  2. G2 Reviews for Reference: Users can explore Poptin’s G2 reviews for comprehensive insights into the platform’s performance and user satisfaction.


  • Free plan: $0 with 1000 visitors
  • Basic plan: $25 with 10,000 visitors
  • Advanced plan: $59 with 50,000 visitors
  • Agency: $119 150,000 visitors & unlimited domains

Capterra Rating: ⭐ 4.8 / 5 with 193 Reviews

8. Knowband Prestashop Product Tabs Addon – Preventing Cart Abandonment and Enhancing Engagement

knowband prestashop

Knowband Prestashop Exit Pop app is another Shopify exit popup platform designed to prevent cart abandonment and enhance engagement on your store. With its easy-to-use interface, Knowband lets users design and display popups effortlessly, reducing customer exit rates and increasing overall engagement.

Key Features:

  1. Advanced Customization: Knowband provides advanced customization options, allowing users to tailor their popups to align with their brand aesthetics.
  2. G2 Reviews for Reference: Users can explore Knowband’s G2 reviews for insights into the platform’s performance and user satisfaction.


  • Prestashop has not provided a pricing plan at this time.

Capterra Rating: ⭐ 4.8 / 5 with 22 Review

Factors to Consider Before Choosing a Shopify Exit Intent Popup:

  1. Ease of Use: Look for a tool that is user-friendly and easy to set up, even for those with limited technical skills. The interface should be intuitive, allowing you to create and customize popups quickly and efficiently.
  2. Customization Options: Opt for a tool that offers a wide range of customization options, including the ability to adjust popup designs, colors, fonts, and messaging to match your brand identity. Customizable templates and drag-and-drop editors can streamline the customization process.
  3. Targeting and Triggering Options: Choose a popup tool that provides advanced targeting and triggering options to ensure that your popups are displayed to the right audience at the right time. Look for features such as exit-intent detection, scroll-triggered popups, time-based triggers, and targeting based on user behavior or demographics.
  4. Integration with Shopify: Ensure that the popup tool seamlessly integrates with your Shopify store, allowing you to sync customer data, product information, and sales data. This integration will enable you to create more personalized and relevant popups based on user interactions and shopping behavior.
  5. Mobile Responsiveness: Verify that the popup tool is mobile-responsive and compatible with various devices and screen sizes. Mobile-friendly popups will ensure a consistent and optimized user experience for visitors accessing your store from smartphones and tablets.
  6. Analytics and Reporting: Look for a tool that offers robust analytics and reporting features, allowing you to track the performance of your popups in real-time. Key metrics to consider include popup views, conversions, click-through rates, and revenue generated. This data will help you evaluate the effectiveness of your popup campaigns and make data-driven decisions to optimize results.
  7. Customer Support and Resources: Prioritize popup tools that provide excellent customer support, including responsive support channels (such as email, live chat, or phone support) and comprehensive documentation or tutorials. Prompt assistance and resources will be invaluable if you encounter any issues or need guidance during setup and implementation.
  8. Reviews and Reputation: Finally, research and read reviews from other Shopify store owners to gauge the reputation and reliability of the popup tool. Look for testimonials, case studies, and user feedback to assess the tool’s performance, reliability, and overall satisfaction among customers.

To Cut a Long Story Short:

Exit-intent popups are a strategic tool used by Shopify store owners to engage visitors who are about to leave their website. These popups are triggered when a user demonstrates exit intent, such as moving their cursor towards the browser’s back button or closing the tab. By displaying a targeted message or offer at this critical moment, exit-intent popups have the potential to capture the visitor’s attention, re-engage them, and ultimately convince them to stay on the site or complete a desired action, such as subscribing to a newsletter or making a purchase.

FAQs on Shopify Exit Intent Popups:

What types of offers or incentives are most effective in exit-intent popups?

The effectiveness of offers or incentives in exit-intent popups can vary depending on your target audience and business objectives. However, popular options include discounts or coupons, free shipping, limited-time promotions, downloadable resources (ebooks, guides), and entry into contests or giveaways. Experiment with different offers to see what resonates best with your audience.

Are exit-intent popups intrusive or annoying to website visitors?

When implemented thoughtfully and strategically, exit-intent popups can enhance the user experience by providing relevant offers or information at a critical moment. However, it’s essential to strike a balance and ensure that your popups are not overly aggressive or disruptive. Customize the timing, frequency, and design of your popups to align with visitor expectations and preferences.

Can I track the effectiveness of exit-intent popups in Shopify?

Yes, most Shopify exit-intent popup apps offer analytics and reporting features that allow you to track the performance of your popups. You can monitor metrics such as popup views, conversions, click-through rates, and revenue generated to evaluate the effectiveness of your exit-intent campaigns. Use this data to refine your popup strategy and optimize results over time.

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