The mobile app arena is oversaturated and continues to grow relentlessly. In fact, there were 255 billion app downloads in 2022, marking an 80% surge from 2016. Projections indicate that mobile apps will surpass $613 billion in revenue by 2025. In this fiercely competitive landscape, understanding your users is paramount for staying ahead. If you’ve … Continue reading Unlocking Insights With Mobile Analytics: Tools and Best Practices